In less than a month, after Bangla Chief Minister Mamata Banerjee’s visit to Milan, Italy, the state’s home-grown frozen dessert brand — Milkberry from the stable of Rainbow Dairy Food Product — on October 27, joined hands with Bizdev, Italy, with the long-term goal of setting up an Indo-Italian joint venture in ice cream, frozen dessert and other food products segment.
In near future, the plan is to roll out some “interesting and innovative” flavours and brands specially curated and crafted by Italian chef from Italy under Milkberry brand name.
Jean Claude Morel, founder-managing partner, Bizdev, Italy, said: “Italian companies are very impressed and excited over the positive developments taking place in Bangla recently. I personally attended Chief Minister Mamata Banerjee’s business meetings in Milan as part of the Italian business team and our interest in this part of India grew manifold.”
Managing partner, Rainbow Dairy Food Product, said, “We are confident that it will be the first successful test case of how business houses even from the districts and suburbs are coming forward, inspired by the dreams of Bangla Chief Minister Mamata Banerjee and taking giant leap forward.”
The signing of the MoU was attended by Vincenza Bufalo, acting consul general, Consulate General of Italy, the Additional Chief Secretary of the state government (also the CMD of HIDCO), the Chairman of Kolkata, Indo Italian Chamber of Commerce, the Principal Advisor (electronics & IT department), West Bengal government.
The Additional Chief Secretary said that the mission and prime focus of the state government is on ‘making the makers’, that is to create an atmosphere and infrastructure so that world class technologies are made here.
